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Balanced Scorecard in Business Management
Fleissigová, Kamila ; Ing.Lucie Bárová (referee) ; Kocmanová, Alena (advisor)
The Master’s thesis is focused on evaluating the performance of the company Visimpex use of financial and economic indicators and describes the design of a method implementation Balanced Scorecard in the company. The theoretical part of the thesis is focused on defining the basic concepts of financial analysis, describes the selected indicators and methods of financial analysis and describes the concept of Balanced Scorecard method and the procedure for its implementation. In the practical part the company Visimpex, there is an assessment of the current state of society through selected financial indicators and drafted the implementation of the concept of Balanced Scorecard in the company. In the final part, there is a summary of the potential risks and expected benefits of this method for the analyzed company.
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The Performance Evaluation of the Company using Balanced Scorecard
Žůrek, Ondřej ; Janíčková, Nikola (referee) ; Bartoš, Vojtěch (advisor)
The diploma thesis focuses on the evaluation of the performance of a business company using Balanced Scorecard. The theoretical part of the thesis defines important theoretical knowledge taken from scholarly literature, which forms the necessary basis for the following parts. The analytical part is used to introduce the business company and perform strategic analysis. The obtained values and knowledge are then applied in the design part of the work. The design part focuses on the implementation of the Balanced Scorecard model in a business company and the design of other recommendations that enable performance increase and competitive market position improvement.
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The Performance Evaluation of the Company Using Balanced Scorecard
Tutková, Lucia ; Steinhauser, Jaromír (referee) ; Bartoš, Vojtěch (advisor)
Master's Thesis focuses on the evaluation of the company STEINEX a.s. using the Balanced Scorecard method. Based on the strategic and the financial analysis and the derived strategic goals, performance indicators are identified, and their target values are established. Subsequently, specific strategic actions are defined that will lead to an increase in the company’s performance. In conclusion, the benefits and risks associated with the implementation of Balanced Scorecard method are defined.
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The Performance Evaluation of the Company using Balanced Scorecard
Žůrek, Ondřej ; Janíčková, Nikola (referee) ; Bartoš, Vojtěch (advisor)
The diploma thesis focuses on the evaluation of the performance of a business company using Balanced Scorecard. The theoretical part of the thesis defines important theoretical knowledge taken from scholarly literature, which forms the necessary basis for the following parts. The analytical part is used to introduce the business company and perform strategic analysis. The obtained values and knowledge are then applied in the design part of the work. The design part focuses on the implementation of the Balanced Scorecard model in a business company and the design of other recommendations that enable performance increase and competitive market position improvement.
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Balanced Scorecard in Business Management
Fleissigová, Kamila ; Ing.Lucie Bárová (referee) ; Kocmanová, Alena (advisor)
The Master’s thesis is focused on evaluating the performance of the company Visimpex use of financial and economic indicators and describes the design of a method implementation Balanced Scorecard in the company. The theoretical part of the thesis is focused on defining the basic concepts of financial analysis, describes the selected indicators and methods of financial analysis and describes the concept of Balanced Scorecard method and the procedure for its implementation. In the practical part the company Visimpex, there is an assessment of the current state of society through selected financial indicators and drafted the implementation of the concept of Balanced Scorecard in the company. In the final part, there is a summary of the potential risks and expected benefits of this method for the analyzed company.
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