National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Analysis and proposal of communication strategy for recording studio Startouch
Mitchev, Dobrin Dantchov ; Postler, Milan (advisor) ; Ivanov, Borislav (referee)
The objective of the thesis is the analysis and proposal of communication strategy of the recording studio Startouch. It is a multimedia studio offering audiovisual production, recording services and sound postproduction. To achieve the objective of this work i have chosen to combine theoretical and practical analysis to lead me to a final conclusive evaluation and proposal of the studios communication strategy. This thesis has a theoretical and practical part. The first focuses on marketing and communication theory. The practical part of the thesis analyses in depth the chosen company. The last part offers a evaluation of the existing strategy and gives a proposal for approving in future.

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