National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Improvement proposal of particular services provided by STUDENT AGENCY p.l.c.
Podéšť, Jaroslav ; Sádlík, Libor (referee) ; Chalupský, Vladimír (advisor)
The subject of this bachelor’s thesis is to make improvement proposals of services related to a luxury bus transport based on a research on customer satisfaction. The theoretical part deals with services in general as well as their quality. It is followed by customer satisfaction, customer loyalty and possible relation between them. To obtain some primary data a field research at the busy bus station was carried out. Respondents were asked to express their overall and particular satisfaction. The findings are finally presented and discussed. It is believed that this study will help to understand the company passengers better.
Improvement proposal of particular services provided by STUDENT AGENCY p.l.c.
Podéšť, Jaroslav ; Sádlík, Libor (referee) ; Chalupský, Vladimír (advisor)
The subject of this bachelor’s thesis is to make improvement proposals of services related to a luxury bus transport based on a research on customer satisfaction. The theoretical part deals with services in general as well as their quality. It is followed by customer satisfaction, customer loyalty and possible relation between them. To obtain some primary data a field research at the busy bus station was carried out. Respondents were asked to express their overall and particular satisfaction. The findings are finally presented and discussed. It is believed that this study will help to understand the company passengers better.

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