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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Marketing Strategy for Start-up Project
 Urubek, Vladislav ; Maštera, František (referee) ; Chalupský, Vladimír (advisor)
The diploma thesis is concerned with the marketing strategy proposal for start-up project. The thesis summarizes the theoretical knowledge about marketing strategy on the Internet. The practical part analyze the Project including the internal and external Environment. Marketing strategy is proposed according to analysis and marketing researches. At the end are suggested method of evaluating the effectiveness of the proposed strategy, financial demands and critical factors of success.
Detailed record
Marketing Strategy for Start-up Project
 Urubek, Vladislav ; Maštera, František (referee) ; Chalupský, Vladimír (advisor)
The diploma thesis is concerned with the marketing strategy proposal for start-up project. The thesis summarizes the theoretical knowledge about marketing strategy on the Internet. The practical part analyze the Project including the internal and external Environment. Marketing strategy is proposed according to analysis and marketing researches. At the end are suggested method of evaluating the effectiveness of the proposed strategy, financial demands and critical factors of success.
Detailed record

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