National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Možnosti využití odměnového crowdfundingu při financování start-upů v ČR
Brossová, Nikola
The aim of bachelor thesis is evaluate possibility reward crowdfunding for start-up projects in Czech republic. The bachelor thesis determinated key factors of success for all typer of campaign and for start-up campaign. The first chapter describes crowdfunding in theory. There are described types of crowdfunding, advantages and disadvatages of crowdfunding and there are described factors of success. Next chapter describes crowdfunding in the world and reward crowdfunding in Czech republic. We can determinate key factors, this study is in practical part of the thesis. Czech portals Hithit and Starter are sources of data for practical part. Test results are discussed. Key factors from practical study are compared with factors in theory.
Crowdfunding
Sotonová, Adéla ; Kubálková, Markéta (advisor) ; Asmalovskij, Alexandr (referee)
This bachelor thesis deals with reward crowdfunding, current crowdfunding providers and factors of success of the crowdfunding campaign. The thesis is divided into three chapters. The first theoretical chapter deals with the historical context of crowdfunding and its advantages and risks. The second chapter contains a comprehensive overview of the most famous crowdfunding providers in the Czech Republic and the world. The third chapter is practical and deals with factors of success. The aim is to find the factors that lead to the success of the reward crowdfunding project in the Czech Republic and illustrate these factors on real projects. This chapter also summarizes research findings, which was executed in the form of structure interview with participants of successful projects.

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