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Social responsibility of the company Vodafone Czech Republic a.s.
 Berdisová, Silvia ; Džbánková, Zuzana (advisor) ; Soukupová, Jana (referee)
This thesis defines the basic characteristics of the concept of Corporate Social Responsibility, which is loosely translated as social responsibility. The theoretical part deals with the area and the benefits as the main actors. It further describes methods of measuring corporate social responsibility and last paragraphs of the theory describes the steps necessary to implement the concept of CSR into business strategy. Occasionally it also mentioned the historical development of CSR. The practical part is devoted to the Vodafone Czech Republic a. s. and its specific activity in the area of social responsibility. It also includes case studies that the main object is to assist the voluntary non-profit organization. Marginally described the situation in the Czech Republic, as the business sector sees CSR concept.
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