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National Repository of Grey Literature

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Financial analysis of the company Telefonica O2 Czech Republic Jirásek, Tomáš ; Lodr, Jakub (advisor) ; Nováček, Jan (referee) Práce řeší finanční situaci Telefóniky O2 v ČR a porovnává ji s konkurencí. Práce obsahuje vertikální a horizontální analýzu, finanční ukazatele (rentability, aktivity atd.), zlatá pravidla financování a také vzorce DuPonta nebo IN05. Kromě vnitřní, nejen finanční, situace se práce velmi intenzivně zaměřuje na konkurenční telekomunikační společnosti. V této oblasti porovnává finanční výsledky, trendy, počet zákazníků, silné a slabé stránky konkurence i O2. Detailed record

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