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National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
Innovation management
 Bačová, Michaela ; Khelerová, Vladimíra (advisor) ; Vojtíšek, Zdeněk (referee)
This diploma thesis works with innovation that is described as a key factor of development in global economy. First charter described management approach to innovation in enterprise and consequent micro economical view is followed by macro economical analysis of innovation. The main aim of this part is to define key factors that affect innovation and competitiveness of economy. The third charter is dedicated to institutional framework on innovation in European Union, United States of America, Japan and China. The result of thesis is a set of theoretical recommendations and simple model of innovation company and economy.
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Evaluation of the competitiveness of the company selected by the methods of strategic management
 MORŤANIKOVÁ, Iveta
This diploma thesis deals with the evaluation of the competitiveness of selected company. I used strategic analysis to evaluate the position of the Family brewery Bernard in the market. I assessed the external environment by STEP analysis and Porter´s model and internal environment by analysis of results in functional areas. Questionannire survey is part of the analysis. SWOT analysis was used for overall assessment of the competitiveness. In the last part, there are the suggestions and recommendations for suitable strategy on the market.
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Analysis of contemporary state and suggestions for future development of chosen firm
 TRČKOVÁ, Petra
The aim of my theses is an analysis of contemporary state of chosen firm and the comparison between contemporary requirements of customers and the capacity of this firm. As a result of this theses I suggest an improvement of management processes and organizational structure of the firm. These suggestions should lead to meeting customer´s needs and firm´s competitiveness.I have suggested 3 ways to solve the problems. Suggestion number 3 was the most suitable one, because it has resulted in an organizational structure as for the volume of orders on one side and the height of profits on the other.
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