National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
The role of communication and company culture in construction engineering
Zeráková, Kateřina ; Jež, Roman (referee) ; Linkeschová, Dana (advisor)
This thesis discusses the role of communication and corporate culture in the construction industry. The theoretical part deals with a clarification of concepts that are related to the topic. The practical part of examining the situation in construction companies on the territory of the Czech Republic. In the final part of the designed measures and recommendations to improve the working conditions in the company.
The role of communication and company culture in construction engineering
Zeráková, Kateřina ; Jež, Roman (referee) ; Linkeschová, Dana (advisor)
This thesis discusses the role of communication and corporate culture in the construction industry. The theoretical part deals with a clarification of concepts that are related to the topic. The practical part of examining the situation in construction companies on the territory of the Czech Republic. In the final part of the designed measures and recommendations to improve the working conditions in the company.
Direct selling
Tuček, Martin ; Khelerová, Vladimíra (advisor)
Theoretical section defines the concept of direct selling, describes its history and current development in the world and in the Czech Republic. It further addresses its advantages and organizations which determine international rules and ethical standards of direct selling. The practical part focuses on direct selling of telecommunications services. First, it analyzes development of telecommunication market in years 2007-2011. Based on this analysis, it presents strategy of building a data network of local Internet service provider PJcomp Ltd. in the same period. It describes pricing and practices in direct selling of internet connection. It further addresses the negotiating tactics towards residential houses, developers and suppliers of IT services. The conclusion is based on SWOT analysis and proposes a new corporate strategy.

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