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Internet Presentations and Content Management Systems
Wisla, Jan ; Pučok, Libor (referee) ; Koch, Miloš (advisor)
Bachelor thesis is focused on creating web presentations using content management systems. The work consists of two parts - the theoretical and practical. The theoretical part will focus on issues of content management systems (CMS), an explanation of their principles, their functionality and the reasons why and when to use content management system. In the practical part is developed web site design for AR CARS s.r.o., which uses open source content management system.
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MARKETING USAGE OF SOUTH BOHEMIAN POTENTIAL AND PARTNER REGIONS IN FORESTRY, FISH HUNTING AND NATURE PROTECTION WITH INTENT ON TOURISM DEVELOPEMENT
MATUŠOVÁ, Dita
The thesis regards to tourism service supplies in the fields of forestry, fishpond, hunting and nature protection focusing on South Bohemia and its partner regions. I chose this topic because of increasing interest in this field, especially the nature protection. One of the major aims of my thesis was to find out the current situation in this trade field and try to suggest expansion of service supplies and useful forms of advertising. For determination of these aims, we used marketing and management methods, particulary the SWOT analysis. Elaborating these analyses displayed competitive advantages of Orbis Viridis, o.p.s. company but on the other hand it also displayed absence of certain marketing strategies. This was the reason why we outlined several kinds of promotion. Initially, it would be creating of Internet presentation, that should increase public awareness about the company existence and its products and supplies in general.
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Internet Presentations and Content Management Systems
Wisla, Jan ; Pučok, Libor (referee) ; Koch, Miloš (advisor)
Bachelor thesis is focused on creating web presentations using content management systems. The work consists of two parts - the theoretical and practical. The theoretical part will focus on issues of content management systems (CMS), an explanation of their principles, their functionality and the reasons why and when to use content management system. In the practical part is developed web site design for AR CARS s.r.o., which uses open source content management system.
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