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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Optimalizace obchodní strategie maloobchodní prodejny
 Evgenyeva, Ekaterina
This bachelor's thesis is focused on optimization of business strategy in retail store, especially on the business, personal and mar-keting level. The first part defines strategy, its levels, functions and specifics. The second part analyzes the current state of the store, examines the connections be-tween the variables by analyzing the time series, compiling a universal formula for the calculation of needed personnel and comparing the sales from the last two years. The final part summarizes all gained knowledge and represents a recom-mendation for the store to be more effective and more profitable
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Diversification of production and business strategy
 AMEROVÁ, Veronika
This dissertation is written on the company belonging to the group of the world largest producer of passenger cars and light trucks.There were identified major problems during last few years. During the first half of 2006 there was announced a sale of 51 % of company to an investor. The original mission was to serve and support sales of concern brands. The new shareholder is an investment corporation and has already announced the expectation of high increase of volumes and also the level of profitability. The subject of this dissertation is to provide Strategic analyze and redefine the Business Strategies of the selected Strategic Business Units in accordance with new needs and requirements related to the new investorś entry.
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