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Concept of e-commerce for company
Ševčíková, Barbora ; Dvořák,, Jiří (referee) ; Dvořák, Jiří (advisor)
Thesis is describing and analyzing company Nexx, spol.s.r.o. Thesis contains proposal of problem solving consequential on analyze, which conduces to improvement of company's future position on HW market. Proposal realization e-shop will conduce to better quality of offered services and e-shop
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Possibilities of electronic commerce
Burešová, Tereza ; Šálková, Daniela (advisor) ; Navrátilová, Miroslava (referee)
The bachelor thesis is focused on the preferences and behavior of consumers when they shop on the internet. The thesis consists of two parts, the first part is the theory and the second part is my own research. The theoretical part contains basic terms related to the problem. It summarizes also options of payment, security or internet frauds. The very last part deals with the legal regulations of electronic commerce in the Czech Republic.
The second part is based on my questionnaire survey which is focused on understanding the behavior and preferences of consumers when they shop on the internet. I made the assumptions which were approved or disapproved by the survey results. My suggestions and recommendations for e-shop owners, how to improve consumers confidence, and definition of problems with online shopping are given at the end.
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Concept of e-commerce for company
Ševčíková, Barbora ; Dvořák,, Jiří (referee) ; Dvořák, Jiří (advisor)
Thesis is describing and analyzing company Nexx, spol.s.r.o. Thesis contains proposal of problem solving consequential on analyze, which conduces to improvement of company's future position on HW market. Proposal realization e-shop will conduce to better quality of offered services and e-shop
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Online purchases
Vágnerová, Jitka ; Kubálková, Markéta (advisor) ; Topolová, Ivana (referee)
The thesis concerns with online purchases. It is more focused on the analysis of the target audience in the fitness studio, a production of a web and an online systém, their price calculation, involvement of the specific SEO optimalization for the fitness field and evaluation of the attendance measured by Google Analytics. It connects tools that are nearly free of charge and so e-mailing, social media Facebook and video canal YouTube. The company should make a decision about an investment in a new online presentation according to the discovered data.
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