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National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Export strategy 2012 - 2020 (focus on Brazil)
 Mašková, Tereza ; Sato, Alexej (advisor) ; Halík, Jaroslav (referee)
The main goal of this bachelor thesis is to define the potential of Brazil for Czech exporters in connection with the Export strategy 2012 - 2020. This document presents the intention to diversify Czech export to countries out of EU in order to eliminate its current biggest risks. It introduces the concept of priority and interest countries with Brazil placed among them. The potential of Brazil is defined on the basis of an analysis of promising areas for export as well as Brazilian economic development. The thesis also focuses on the main opportunities and threats for Czech exporters on this market. At the end there is an evaluation of the present implementation of the Export strategy and its particular contribution to the export on the Brazilian market.
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