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National Repository of Grey Literature 4 records found  Search took 0.01 seconds. 
Price Elasticity of Demand and Special Discounts
 Zeman, Jaroslav ; Škrdlík, Miloš (referee) ; Bayerová, Vladimíra (advisor)
This master thesis deals with the issue of special discounts. Assessments and proposals of successful special offers are based on the analysis of demand price elasticity. The key attribute of this work is the knowledge of product’s price elasticity of demand. The analysis of price elasticity of demand is based on real data. The paper is terminated with suggestions on creating and planning special discounts developed in consideration of the retailers’ specific goals.
Detailed record
Application of Management Control System in a Business
 Nevrlová, Lucie ; Hanušová, Helena (referee) ; Žižlavský, Ondřej (advisor)
This diploma thesis is focused on the use of controlling in the company. The selected company will be analyzed during the years 2019 and 2020. The thesis is divided into three main parts. The first part deals with theoretical knowledge about controlling. The practical part, which contains the method of calculating the multi-level contribution to cover fixed costs and profit generation. The last part contains own suggestions for improvement.
Detailed record
Application of Management Control System in a Business
 Nevrlová, Lucie ; Hanušová, Helena (referee) ; Žižlavský, Ondřej (advisor)
This diploma thesis is focused on the use of controlling in the company. The selected company will be analyzed during the years 2019 and 2020. The thesis is divided into three main parts. The first part deals with theoretical knowledge about controlling. The practical part, which contains the method of calculating the multi-level contribution to cover fixed costs and profit generation. The last part contains own suggestions for improvement.
Detailed record
Price Elasticity of Demand and Special Discounts
 Zeman, Jaroslav ; Škrdlík, Miloš (referee) ; Bayerová, Vladimíra (advisor)
This master thesis deals with the issue of special discounts. Assessments and proposals of successful special offers are based on the analysis of demand price elasticity. The key attribute of this work is the knowledge of product’s price elasticity of demand. The analysis of price elasticity of demand is based on real data. The paper is terminated with suggestions on creating and planning special discounts developed in consideration of the retailers’ specific goals.
Detailed record

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