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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Sunk Costs in Public Transport
 KNÍŽETOVÁ, Alexandra
This thesis deals with evaluation display of sunk costs in a public transport based on conducted analysis. In the first part sunk costs are defined by means of behavioural economy. There is also a brief introduction of travel time and some basic information about railway transport in Czech republic. The next part looks into the direct display of sunk costs in public transport, more precisely in railway transport. Railway delays are the accurate example of sunk costs in a railway transport. The next part of this work is focused on gather data specific rail route from transport provider. The simulation model was constructed by obtained data. Then the model was able to simulate particular situations of railway delays on the specific rail route. Then follows the assessment of the simulations and the display of sunk costs in these simulations. The sunk costs were also diverted on money. The last part is about a suggestion on how the simulation model could be applied to help the passengers to plan their travel time
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Economic and Psychological Aspects of a Consumer's Behaviour and Decision-Making
 Kašová, Jana ; Votava, Libor (advisor) ; Hes, Patrik (referee)
The dissertation called Economic and Psychological Aspects of a Consumer's Behaviour and Decision-Making is dedicated to a consumer's behaviour and decision-making in economic and financial issues from the perspective of classic economy, psychology and behavioural economy. The theoretical part describes the expected utility theory and psychological findings on one hand, and presents the so called Prospect Theory and systematic biases on the other hand. The practical part comprises a research. Mission of the questionnaire survey is to find out whether behaviour and decision-making are rational and correspond with the classic economy theory or whether consumers behave irrationally and verify presumptions of behavioural economy.
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