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National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Bank branch, the change of its character and its importance in the contemporary Czech banking.
 Musilová, Markéta ; Půlpánová, Stanislava (advisor)
The bachelor thesis deals with the importance and position of the bank branch in the bank communication network. Attention is devoted to the transformation processes that significantly affected the role and function of bank branches in more than last 20 years. The main factors that caused the change in the character of bank branches are analyzed on a sample of four specific concepts of competing banks. It is a concept of Expandia Bank with banks without bank branches, or the project of banking kiosks, whose main characteristics are demonstrated on the example of Volksbank Shop and mKiosk of mBank. Other bank concept is franchise model of bank branch, which is characterized in a general level, and at a specific example represented by UniCredit Bank Expres.
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