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The Proposal of Company Marketing Mix
Zourek, Vojtěch ; Pyrochta,, Václav (referee) ; Novák, Petr (advisor)
This bachelor’s thesis is focused on individual tactical marketing tools, which together form a marketing mix. Describes the relationship between product, price, distribution and promotion. The thesis contains suggestions for improvement of the current state of marketing mix of MIKROP ČEBÍN a.s. based on theoretical knowledge and analysis.
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Rôzna štruktúra častíc kŕmnych zmesí a jej vzťah ku kvalite a pevnosti granúl
Balog, Ronald
The diploma thesis is dealing with issues of different feed structures and its relation to quality and durability of pellets. Academic work. This thesis shows process of making pelleted feed mixtures, starting with right choice of feed and structure of particles, continuing with description of pelletization process. End of literature part is about evaluation right physical characteristics, nutritional aspects and effect of feeding pellets to animals. In experimental part, the work is devoted to the analysis and comparison of the structure of feed mixtures. The results of dry and wet sieve analysis, the results of measuring the hardness of pellets and the results of measuring the length of pellets. A statistically significant difference (P<0,05) was confirmed in structure of feed mixtures after pelletization, in influence of structure on physical quality of pellets and influence of pellet binders
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The Proposal of Company Marketing Mix
Zourek, Vojtěch ; Pyrochta,, Václav (referee) ; Novák, Petr (advisor)
This bachelor’s thesis is focused on individual tactical marketing tools, which together form a marketing mix. Describes the relationship between product, price, distribution and promotion. The thesis contains suggestions for improvement of the current state of marketing mix of MIKROP ČEBÍN a.s. based on theoretical knowledge and analysis.
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Zootechnické aditivní látky a jejich možné využití
PLEVKOVÁ, Jaroslava
This bachelor thesis deals with the characterization and classification of additive substances for animal nutrition, in particular from the legislative point of view. Furthermore it focuses only on zootechnical additive substances, their distribution, description and the possibilities of their utilization in livestock feed, and mainly their use and affect on poultry. Also included are examples of poultry feed supplements containing these additives.
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