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National Repository of Grey Literature

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Evaluation of Competitiveness of Company and Proposal of Its Improvement Ivan, Martin ; Bartoš, František (referee) ; Zich, Robert (advisor) This master´s thesis is focused on a evaluation of competitiveness of a transportation company. In the theoretical part are described the favourite basic strategy segmentation. In the practical part is made a analysis of external and internal conditions of division DHL Freight and characterized current corporate strategy. On the basis of it is recommended proposals of competitiveness improvement of division. Detailed record

Evaluation of Competitiveness of Company and Proposal of Its Improvement Ivan, Martin ; Bartoš, František (referee) ; Zich, Robert (advisor) This master´s thesis is focused on a evaluation of competitiveness of a transportation company. In the theoretical part are described the favourite basic strategy segmentation. In the practical part is made a analysis of external and internal conditions of division DHL Freight and characterized current corporate strategy. On the basis of it is recommended proposals of competitiveness improvement of division. Detailed record

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