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National Repository of Grey Literature

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Prostředí komerčních call center na trhu v České republice Karásek, Jan The diploma thesis deals with the analysis of the macroenvironment of companies operating in the market of commercial call centers in the Czech Republic. The analysis is performed from the perspective of a new entity in the existing market, an analysis of the competitive environment and an analysis of the attractiveness of the industry was also performed. Based on analytical work, the author compiles a set of recommendations for a new company entering the industry. Detailed record

Strategická analýza podniku Návarová, Ivana Bc. ; Kovář, František (advisor) ; Korčák, Jan (referee) Nejdříve teoreticky popisuji proces strategického managementu a jednotlivé interní a externí strategické analýzy. Ve druhé části této práce popisuji podnik, kde spracovávám diplomovou práci. V poslední části aplikuji teoretické poznatky přímo na podnik JIP Papírny Větřní, a.s. . Z výsledku těchto základních analýz navrhuji konkrétní strategii a porovnávám ji se současnou strategií podniku. V závěru své práce se pokusím celkově zhodnotit postavení podniku na trhu a nově zvolenou strategii podniku. Detailed record

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