|
|
Marketing Utilization in Services
Ferenčák, Richard ; Maštera, František (referee) ; Chalupský, Vladimír (advisor)
Bachelor thesis on: „Marketing utilization in services“ analyzes internal and external enviroment of the company PharmaCorp s.r.o., which provides services in the area of specialized medical supplies to health facilities. At the beginning of the thesis will be explained the theoretical summary of marketing terms. Analayses will be subsequently evaluated and new proposals designed to measure a marketing plan for extension portfolio of products and the pharmacy sales network.
|
|
|
Marketing Utilization in the Service Sector
Zeman, Milan ; Pospíchalová, Dana (referee) ; Chalupský, Vladimír (advisor)
This bachelor thesis identifies and analyzes the marketing tools and activities of Happycatering Company Ltd., which provides catering services. Analyses are later evaluated and new or modified measures are proposed in firm's marketing strategy. Proposals for measures are presented in the form of marketing plan for a new product that the company will place on the market, while the results of new measures will be monitoring.
|
|
|
Marketing Utilization in Services
Ferenčák, Richard ; Maštera, František (referee) ; Chalupský, Vladimír (advisor)
Bachelor thesis on: „Marketing utilization in services“ analyzes internal and external enviroment of the company PharmaCorp s.r.o., which provides services in the area of specialized medical supplies to health facilities. At the beginning of the thesis will be explained the theoretical summary of marketing terms. Analayses will be subsequently evaluated and new proposals designed to measure a marketing plan for extension portfolio of products and the pharmacy sales network.
|
|
|
Marketing Utilization in the Service Sector
Zeman, Milan ; Pospíchalová, Dana (referee) ; Chalupský, Vladimír (advisor)
This bachelor thesis identifies and analyzes the marketing tools and activities of Happycatering Company Ltd., which provides catering services. Analyses are later evaluated and new or modified measures are proposed in firm's marketing strategy. Proposals for measures are presented in the form of marketing plan for a new product that the company will place on the market, while the results of new measures will be monitoring.
|
guest ::
