National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Communication Mix of Winery
Lisá, Dominika ; Urbánek, Tomáš (referee) ; Mráček, Pavel (advisor)
The subject of this thesis is to develop a communication mix of the business entity that is in the field of the wine industry. The work includes theoretical knowledge which will be applied to the enterprise and subsequently from these findings will be the evaluation of current situation of company. Next part will content improvement proposal or total modification of communication mix of company.
Communication Mix of Winery
Lisá, Dominika ; Urbánek, Tomáš (referee) ; Mráček, Pavel (advisor)
The subject of this thesis is to develop a communication mix of the business entity that is in the field of the wine industry. The work includes theoretical knowledge which will be applied to the enterprise and subsequently from these findings will be the evaluation of current situation of company. Next part will content improvement proposal or total modification of communication mix of company.

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