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National Repository of Grey Literature

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Proposal of Business Activities Development in the CCV Information Systems Vlasák, Miroslav ; Kameníček, Václav (referee) ; Šimberová, Iveta (advisor) Cílem této diplomové práce je návrh rozvoje obchodních aktivit vybrané společnosti. Práce obsahuje podrobné analýzy vnějšího a vnitřního prostředí společnosti, které jsou následně shrnuty a vyhodnoceny ve SWOT analýze. Na základě výstupů z provedené analýze jsou vypracovány návrhy pro rozvoj obchodních aktivit za použití Lean Startup metodiky. Uskutečnění popsaných návrhů povede ke zvýšení tržeb a konkurenceschopnosti společnosti na trhu. Detailed record

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