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National Repository of Grey Literature

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Echoing political ideologies? A Critical Discourse Analysis of the 'Os Pingos nos Is' Coverage during the 2022 Brazilian Elections Campolina Rebello Guerrero, Daniela ; Shavit, Anna (advisor) ; Němcová Tejkalová, Alice (referee) The importance of ideology and political discourse in driving voting behavior in democratic societies has become a central concern in research. In this context, journalism plays a critical role in how electoral information and ideological positions are disseminated and shape public opinion. Given polarization tendencies in countries like Brazil which undermine the legitimacy of the electoral process, the role of journalism in democratic societies has been increasingly put into question. Especially during political elections, where people rely on information to make informed decisions, the discursive power of journalistic content holds the potential to affect people's voting choices. This thesis, therefore, aims to investigate the ideological positions conveyed in Jovem Pan's show 'Os Pingos nos Is' during Brazil's 2022 presidential runoff campaign. The research adopts a qualitative approach and uses Critical Discourse Analysis (CDA) to analyze five selected videos from the show on YouTube, focusing on the dominant discourses and themes. The study reveals that the show took a pro- Bolsonaro stance, displaying strong ideological polarization. The discourse featured beliefs in electoral fraud and attempted to undermine the legitimacy of the electoral process by verbally attacking Brazilian... Detailed record

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