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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
The impact of the Media's perceived image on the No Bases civic initiative's development
 Remundová, Ivona ; Barša, Pavel (advisor) ; Slačálek, Ondřej (referee)
The thesis is focused on influence of media image on folowing-up activities of the social movement. Thesis analyses the interaction of created media image and subsequent reaction or change of argumentation of the social movement. The analysis deals with the interaction between the media and activists - members of one of the largest civic initiatives of post-revolutionary period - the No Bases Initiative, and the analysis is time-bounded from the foundation of this initiative to the end of 2007. The main part of this thesis is the analysis of several key events organized by the initiative and the media response of these actions. It is outlined how the media analysis were performed - by the testimony of former members. In accordance, the research questions - how was the activity of initiative influenced by interpretations of media outputs and he extent to which the initiative was successful in asserting their arguments and frameworks in the media? The methods of research are participant observation, document analysis, discourse analysis of media coverage and interviews with key players in the initiative. Selection of the analyzed events was based on the fact whether the action was organized in order to attract media attention, search has been consulted with key research respondents.
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