Home > Search Results: keywords:"Marketing a PR"
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 1 records found  Search took 0.00 seconds. 
Animation of music with a focus on marketing and PR of music festivals
 Motlová, Monika ; Tyslová, Irena (advisor) ; Černá, Jitka (referee)
The content of this work is animation of music and analysis of a specific instrument, which is marketing and PR. The art of music is focused on classical music festival. The practical part examines the individual components of marketing as a SWOT analysis, marketing mix in two music festivals taking place in the Czech Republic. It is the Smetana's Litomyšl International Opera Festival and the International Festival of Sacred Art St. Wenceslas Festivities. The conclusion assesses the role of animation and compares marketing of these two festivals.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English