Home > Search Results: keywords:"BizBooks publishing"
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 2 records found  Search took 0.02 seconds. 
The Proposal of the Communication Strategy for the Sale of Professional Literature
 Krotký, Roman ; Kuchař, Vladimír (referee) ; Šimberová, Iveta (advisor)
The subject of this thesis is a design of a communication strategy for BizBooks publishing. First, the basic theoretical knowledge gained from the literature is presented. Based on the analysis, a communication strategy to reach new customers, increase sales of books and strengthen its position on the market is created.
Detailed record
The Proposal of the Communication Strategy for the Sale of Professional Literature
 Krotký, Roman ; Kuchař, Vladimír (referee) ; Šimberová, Iveta (advisor)
The subject of this thesis is a design of a communication strategy for BizBooks publishing. First, the basic theoretical knowledge gained from the literature is presented. Based on the analysis, a communication strategy to reach new customers, increase sales of books and strengthen its position on the market is created.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English