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E-commerce Business
Smolík, Luboš ; Zeman,, Tomáš (referee) ; Němcová, Zuzana (advisor)
Bachelor thesis creates a proposal of e-commerce business and e-marketing strategy for company Crhak Ltd. It analyzes the current state of e-commerce and with comparison to modern trends and developments in e-commerce brings a solution for better marketing strategy and optimalization for system.
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The Proposal of E-commerce Strategy
Pechová, Erika ; Adamec, Jarmil (referee) ; Dvořák, Jiří (advisor)
This thesis deals with the creation of e-commerce companies annd prooposing solution to implement e-commrce. The theoretical part specifies the characteristics of electronic commerce, conditions and legal aspects of trading on the Internet. The practical part includes draft versions of e-commerce and its economic evaluation.
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Model of Sport Services in E-commerce
Moťka, Pavel ; Marvan, Jiří (referee) ; Dvořák, Jiří (advisor)
This diploma thesis deals with tools of electronic commerce. Author focuses on definition of electronic commerce, basic relation’s analysis, current trends, as well as the future perspective of e-commerce in its initial part. Information gained in that part is used to analyze a trading company operating in the field of sport service. Second part includes implementation proposal of new elements such as E-learning and E-shop into the company’s information system. These elements are supposed to increase competitive ability, to support marketing effort and to help to promote line of business.
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Proposal of Part of Information System
Procházka, Václav ; Kolesa, Jaroslav (referee) ; Luhan, Jan (advisor)
The theme of this work is the design component of an information system of company. It includes analysis of the current state of information systém a e-shop which is connected to. The result of this thesis is proposal of a design which will lead to enhancement of e-shop functions and it‘s profitability, by using e-marketing web propagation services and SEO optimalization, and even other tools.
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Analysis and Design of E-commerce Firms
Kucbel, Jozef ; Pajerchin, Ján (referee) ; Němcová, Zuzana (advisor)
This thesis works/deals with draft of e-shop for the company focused on sale of nutritional supplements for athletes and subsequently with appropriately selected strategy of marketing and communication mix. The theoretical part explains concept of e-shop in general, the reason of its origin, advantages and disadvantages of online trading, forms of e-shop use and options we have, when creating e-shop. This part also describes theoretical basis, that are necessary for successful design/development of marketing and communication mix.
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Design of E-commerce for Building Supply Store
Gryc, Radim ; Weirich, Pavel (referee) ; Luhan, Jan (advisor)
This thesis focuses on e-commerce issues in the building industry. The first part describes theoretical basis for the design of e-commerce and processes that arise when dealing with building materials. The second part focuses on finding the differences between standard e-commerce and e-commerce for building design and creation of the ordering process proposal.
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Analysis and Development Proposals for Corporate E-commerce
Komárek, Petr ; Klíma, Filip (referee) ; Luhan, Jan (advisor)
This bachelor thesis focuses on the issue of corporate e-commerce in company Zahradni centrum Jindrichuv Hradec. Thesis describes present situation of electronic shop which is already in use. On the basis of theoretical background and comapny analysis, author of this thesis founds proposals in order to make the shop more tenderable and increase the effectivity of human labour.
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Concept of E-shop for Company Vema, a. s.
Jenyš, David ; Sára, Vítězslav (referee) ; Kříž, Jiří (advisor)
In his thesis is designed to describe e-commerce company Vema, Inc., which offers software that the company develops. It is described how a proposal to introduce an element of the business, which the company currently lacks. Proposal process to deal with after I processed an analysis of the status quo, giving rise to certain advantages and disadvantages.Which I subsequently reviewed and used this knowledge in the final design solution. In the first part of this work deals with general problems of Internet trading, which I served as the basis for the design implementation of this project.
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Strategy of E-business
Štěrba, Radek ; MSc, Martin Daniel, (referee) ; Němcová, Zuzana (advisor)
The main topic of this bachelor's thesis is an evaluation of the optimal strategy for electronic commerce (e-Commerce). The primary goal is optimal methodology to achieve succesfull and economicaly profitable e-Commerce. The key aspect for succesfull e-Commerce on the market is choosing of proper strategy. Thesis contains analysis of the nowadays condition and problems related to the e-Commerce. Technological options of installing of these systems to companies are also evaluated as well as the size of costs, which are necessary to start and maintain e-Commerce. The practical part of this thesis aims to the real example of e-Commerce in company named Gronka - Prodej, spol. s.r.o. The main problems and shortcomings are analysed and evaluated. Based on analysis of relevant data the solutions of the problematical parts and improvings for e-Commerce in this company are suggested.
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