Home > Search Results: keywords:"Agroservis spol. s r.o."
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Marketing strategies of Agroservis spol. s r.o.
 Szabó, Attila ; Zeman, Jiří (advisor) ; Filipová, Alena (referee)
The aim of this thesis is to analyze the marketing strategy of Agroservis spol. s r.o. and to suggest possible improvements. The theoretical part focuses on marketing, marketing environment, marketing mix tools and communication tools. The second chapter is devoted to the characteristics of the company and its surroundings. It deals with the situation analysis, including the analysis of the market, customers and competition and SWOT analysis. The third chapter deals with the analysis of the distribution, product, pricing and communication strategies. At the end there is a proposal to improve the current strategy.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English