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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Marketing Communication of the Product in Brewery Sector
 Štadlerová, Kristýna ; Vylíčil, Ondřej (referee) ; Chlebovský, Vít (advisor)
This bachelor thesis is focused on changes the marketing communication of the product Royal Dog cider in brewery sector, which is implented on analysis method. The main purpose of this bachelor thesis is evaluating the current situation of the marketing communication of the product Royal Dog cider, which slopes under the company Pivovar ZUBR a.s. According to the results of mentioned analysis there are suggestions for improvement of marketing communication with an aim of increasing new customers and get the product and company more aware.
Detailed record
Marketing Communication of the Product in Brewery Sector
 Štadlerová, Kristýna ; Vylíčil, Ondřej (referee) ; Chlebovský, Vít (advisor)
This bachelor thesis is focused on changes the marketing communication of the product Royal Dog cider in brewery sector, which is implented on analysis method. The main purpose of this bachelor thesis is evaluating the current situation of the marketing communication of the product Royal Dog cider, which slopes under the company Pivovar ZUBR a.s. According to the results of mentioned analysis there are suggestions for improvement of marketing communication with an aim of increasing new customers and get the product and company more aware.
Detailed record

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