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Company Marketing Strategy
Honsová, Radka ; Sommer, Miroslav (referee) ; Schüller, David (advisor)
The diploma thesis deals with marketing strategy of the company. This company is a brand shop and service for Mercedes-Benz cars. The company has not clearly defined objectives and marketing strategy. The main goal of this thesis is to design objectives and strategy, based on marketing research and analysis.
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County library in Havlíčkův Brod
Sommer, Miroslav ; Röder, Václav (referee) ; Šmak, Milan (advisor)
The work is treated as a steel construction multi-storey buildings in the county library Havlickuv Brod. At design requirements were respected in shape and layout of the building. The complex consists of three parts - two, four and five floors. The overall footprint is about 85 x 32 m. The proposal is designed as a composite steel and concrete slab. Pent roof construction is inclined 5 degrees. Anchors are designed as joint. Horizontal forces on the design of frames are transmitted in both directions.
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Company Marketing Strategy
Honsová, Radka ; Sommer, Miroslav (referee) ; Schüller, David (advisor)
The diploma thesis deals with marketing strategy of the company. This company is a brand shop and service for Mercedes-Benz cars. The company has not clearly defined objectives and marketing strategy. The main goal of this thesis is to design objectives and strategy, based on marketing research and analysis.
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County library in Havlíčkův Brod
Sommer, Miroslav ; Röder, Václav (referee) ; Šmak, Milan (advisor)
The work is treated as a steel construction multi-storey buildings in the county library Havlickuv Brod. At design requirements were respected in shape and layout of the building. The complex consists of three parts - two, four and five floors. The overall footprint is about 85 x 32 m. The proposal is designed as a composite steel and concrete slab. Pent roof construction is inclined 5 degrees. Anchors are designed as joint. Horizontal forces on the design of frames are transmitted in both directions.
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