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The Use of Simulation Models to Support Managerial Decision-Making
Seres, Csaba ; Černý, Jan (advisor) ; Přibyl, Vladimír (referee)
The main goal of this thesis is the elaboration of the most important simulation techniques and their verification of their applications in solving specific managerial decision-making problems. In the beginning the reader is acquainted with the theory, which includes overview and description of certain kinds of simulation models, focus on how to use them, the benefits of different types of models and also the example of using the model in practice. The practical part is focused on a specific type of managerial decision problems. Specific problem is chosen and described. Then the structure and the properties, that model has to meet are described. Based on the desired structure and properties, the simulation model is built. Subsequently, the correctness of model operation is verified. Outputs from the model will be evaluated and a solution of the problem will be proposed. The advantages, disadvantages, pitfalls of creating the model and benefits for the manager will be pointed out.
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The use of dynamic simulations in strategic management
Seres, Csaba ; Voráček, Jan (advisor) ; Zelená, Veronika (referee)
The main subject of the thesis is the study of theoretical and practical aspects of dynamic modeling in strategy management. In the beginning the reader is acquainted with the theory, which includes research of specialized literature and other sources, and theoretical backgrounds, which are used in the practical part. The methodology describes the methods which will be used in the practical part. The practical part contains the calibration procedure and the validation of the balanced scorecard model. It also includes sensitivity analysis, and the impact of different scenarios and policies on generated profit, perhaps other indicators of business performance. In conclusion, it suggests viable solutions for the use of the balanced scorecard model in the future.
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