National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Process analysis
Pospíchalová, Lenka ; Veber, Jaromír (advisor) ; Řepa, Václav (referee)
The goal of this work is to analyze processes in the market of advertisement. Then I will make some advices for analyzed companies and for potential new firms in this market of advertisement. If I want to analyze all this market then I had to use two companies one which name I can't write and Centrum Reklamy s r.o.. In the first theoretical part of this work I will describe: what the process directing is, then and how that emerged, what is process and how can be divided. In the second practical part o this work I will analyze processes and objects in the first unnamed company and later in Centrum Reklamy. In next part I will make some advices for both firms and at the end I will make some general advices for potential new firms.
PROČ V EKONOMII NEJSOU ŽENY?
Pospíchalová, Lenka ; Zajíček, Miroslav (advisor) ; Hudík, Marek (referee)
At present approximately one half of university students are women, but at science positions you can find women very rarely. One of the value attribute how to measure the achievement or success in science is number of prize award -- the Nobel Prize for economy has never received a woman, the J. B. Clark Price received only one woman -- Susan C. Athey in the 2007 year. Nevertheless the women are not very often occurred in other exact science too. The woman honoured by Nobel Prize or Wolf Prize are only a few. From the beginning of the history the explanation could be find in different possibility to study for women and men, but at the period after the Second World War and later the access to education is comparable for woman and men round the advanced world. The significant difference is not even in the intellectual potential of women and men. It seems to be more important the fact that women are mothers and this their role disqualifies them from their active science path in its critical part of roughly first ten years, it means in the period, when most of men create its most important work, which for they are priced. For women, thanks to their natural role of mothers, after finishing university raises a gap in their path, which is from the point of view of their science achievements or success practically not possible to be saturated. However it is not possible to despatch these binding conditions, they are not alone. In fact the low number of women in the science is result of influence of more factors together.

See also: similar author names
13 Pospíchalová, Lucie
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