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ESF and Possibilities of Human Resources Development Financing
Německá, Lenka ; Michaličková, Petra (referee) ; Kocmanová, Alena (advisor)
The main goal of this diploma work is to clear the possibility of financing human resources development in the company Lemon, s.r.o., operational programmes introduction in the frame of programming period of 2007 – 2013, with the aim to programmes, which are determined for human resources development financing. Main source is European social fund and above all operational programme Human resources and employment. Partial objective of the work is to introduce how to set plan of the human resources development in the company Lemon, s.r.o. on the basis of the question-form and workshop, therefore to educate employees in a complex and sytematic way. Further objective of the work is also identification of proposals preparation, above all proposal structure and contents of particular sections.
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Marketingová komunikacia mesta Banská Štiavnica ako pamiatka UNESCO
Michaličková, Petra
The main goal of the bachelor thesis is to create a new marketing strategy for the city Banská Štiavnica, which is included in the UNESCO List of World Heritage. The marketing strategy was designed together with the budget and timetable. The practical part was preceded by an analysis of the current situation, which was carried out by questionnaire survey and interviews according which the SWOT analysis was created. The theoretical part is made by literary overview, especially the definitions connected with tourism and marketing strategy of destination.
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ESF and Possibilities of Human Resources Development Financing
Německá, Lenka ; Michaličková, Petra (referee) ; Kocmanová, Alena (advisor)
The main goal of this diploma work is to clear the possibility of financing human resources development in the company Lemon, s.r.o., operational programmes introduction in the frame of programming period of 2007 – 2013, with the aim to programmes, which are determined for human resources development financing. Main source is European social fund and above all operational programme Human resources and employment. Partial objective of the work is to introduce how to set plan of the human resources development in the company Lemon, s.r.o. on the basis of the question-form and workshop, therefore to educate employees in a complex and sytematic way. Further objective of the work is also identification of proposals preparation, above all proposal structure and contents of particular sections.
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