|
|
The Analysis of The Process Of Modern Public Diplomacy Practice
Pflimpfl, Ladislav ; Kučera, Jaroslav (advisor) ; Kuděla, Jiří (referee) ; Lehmannová, Zuzana (referee)
The dissertation paper focuses on the role and practice of public diplomacy within The framework of international relations and foreign policy. It analyses the importance, impact and mechanisms of public diplomacy with particular attention to the context of and relationships between the promotion of the state abroad, diplomacy and other are as such as economy and business, export, tourism, research, education and culture, which are all discussed further in the dedicated chapters of the paper.The dissertation examines possible approaches to and methods of monitoring the impact and effectiveness of public diplomacy and its benefits to all stakeholder groups. It describes the ideological roots, development, structure and mechanisms of public diplomacy and its impact on target groups. The study opens with a review of the context, describing the environment in which Public diplomacy functions in the 21st Century and the current and future challenges. This introduces a wider focus in which are examined the often merged functions Of the public and private sectors in the promotion of the state abroad. Public diplomacy is portrayed as a dynamic discipline with an important role in international relations. This claim is supported by evidence from research, articles, literature and other sources. Part of the paper...
|
guest ::
RSS feed.