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Image of NGOs'working within roma communities
Šubrtová, Kateřina ; Hronová, Tereza (advisor) ; Veselková, Zuzana (referee)
This Bachelor thesis deals with the media image on non-profit organizations operating within the Roma communities. The examined articles come from four Czech news portals Aktuálně.cz, Deník.cz, iDNES.cz and Novinky.cz, the examined period is January - July 2013. The theoretical part outlines selected concepts of media theory, which are later used for media content analysis: gatekeeping, news values, agenda setting, framing. There is also theoretically defined nonprofit sector, its organizations and some of the aspects of current situation which can affect public and media image of non-profit organizations. The theoretical part continues with description of social exclusion aspect within the Roma community and shows that it's strongly embed in history. Later there are information about the concept called New(s) Racism and about characteristics of minorities' media image, which is also applicable on media image of the Roma people in the Czech Republic. The methodology chapter defines the main research problem, describes the media sample and selected period. The part describing applied research covers media content analysis - the quantitative part contains the number of articles found, the incidence of non-profit organizations and their representatives, shows the amount of space which media give to...
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Serving food to patients (methodology, implementation of nutritional screening, satisfaction of patients, feeding of patients, food variety)
Šubrtová, Kateřina ; Vaňková, Dana (advisor) ; Barešová, Hana (referee) ; Horáčková, Alexandra (referee)
The bachelor thesis deals with problems of giving food to patients in medical centres as well as with methods of patients' meal plan and particular screening procedures which play an important role especially in setting-up suitable dietary restrictions for a patient. This work points out the importance of medical staff knowledge in the field of patients' feeding as well as the job of a nutritional team, which is an integral part of interdisciplinary collaboration in patient care. The thesis is based on a quantitative survey via anonymous questionnaires. It monitors both patients' satisfaction with the quality of served meals in a hospital and the medical personnel's knowledge of serving food to patients. The survey sample consists of the qualified staff nurses working at the Faculty Hospital Hradec Králové.
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The political process of creation, adoption and implementation of the czech state budget and its deficit bias
Šubrtová, Kateřina ; Ježek, Tomáš (advisor) ; Štěpánek, Pavel (referee)
This diploma thesis concerned with the budget of the Czech Republic, which has been deficient since 1996. The aim of this thesis is to detect weak spots of budget process and confirm the hypothesis that budget deficits have the institutional nature. The theoretical part examines in detail the concepts of the state budget and the budget deficit, explains the causes of the budget deficit and explores the possibilities of its elimination. The thesis also conducts a survey about the process of the budget propose, approval and performance with the highlighting of process weaknesses and possibilities of its solution. The main contribution of this thesis is a detailed analysis of selected state budgets. This analysis reveals the common features of selected budgets and tries to describe the major changes of them. At the end of the thesis a concept of fiscal council and the possibilities of its establishment in Czech Republic is introduced.
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Czech Airlines and the aviation market
Šubrtová, Kateřina ; Vokoun, Marek (advisor) ; Říhová, Vladimíra (referee)
In this thesis I am trying to solve a problem with aviation and the national carrier Czech Airlines. The aim of this paper is to provide a market analysis in the field of air transport with a focus on European companies. Air transport is an important part of national economies, but in these times a lot of national carriers are facing many problems. Czech Airlines as a government owned company is not an exception and it has found it necessary to enact restructuring actions. The theoretical part provides information about aviation history, types of airlines, and alliances in aviation, regulation and deregulation in air transport. The practical part then provides with regression analysis an evaluation of the knowledge from the theoretical part and shows how individual parameters of airlines influence labour productivity. Across the models there are decreasing returns of labour and increasing returns of capital. The models show the inappropriateness of state ownership, the benefit of membership in airline alliances and the effectiveness of low cost airlines.
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Analyses of the accommodation unit in chosen region {--} Šumava mountains
ŠUBRTOVÁ, Kateřina
The aim of the diploma thesis was to analyze the accommodation offer at Horská Kvilda,specifically comparison of quality and price connected accessibility of such services. One of the partial aims was to analyze current state of the selected accommodation unit, Lovecká chata, situated in the Horská Kvilda municipality, Šumava tourist region. Based on the comparison analysis and a field research to suggest measures leading to improvement of the market position of the accommodation unit.
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