|
|
Franchising as a form of entry to the market
Šebestová, Martina ; Filipová, Vladimíra (advisor) ; Turnerová, Lenka (referee)
This bachelor thesis deals with franchising as a form of entry to the market. This work is devided into three chapters. The first chapter is focused on general theory in franchising (definition, different kinds of franchising, advantages and disadvantages, franchising history etc.). The second chapter is devoted to the application of franchising in particular firm accor hotels, where I introduce the brand ibis hotels and its operation in the world. In the third chapter I describe and introduce successful and emerging hotel company on the Czech market, highlighting the advantages and disadvantages of this concept.
|
|
|
Yield formation of winter wheat in ecological agriculture
ŠEBESTOVÁ, Martina
The diploma thesis "Yield formation of winter wheat in ecological agriculture " is focused on classification of genotypes of bread wheat on the basis of the morphological characters and yield output of bread wheat in ecological farming system. The field trials were set up by using the method of random blocks in the years 2005 and 2006 on the experimental area of the Faculty of Agriculture, University of South Bohemia in České Budějovice. 10 Austrian genotypes of bread wheat were tested: Capo, Ludwig, Clever, Eurofit, Element, Eriwan, SE 408/04, SE 320/05, SE 304/05 a SE 322/04. The results are focused on the postharvest analysis the main yield components {--} number of spike per square meter, number of grains per spike, thousand grain weight (TGW). The yield and theoretical yield is presented there too. The number of grains per spike, the level of yield and TGW were relatively high. On the other hand the number of spikes per square meter doesn´t reach to expected value in ecological farming. The results were analysed by ANOVA of main effects in programme Statistica. The tested Austrian genotypes showed the possibility of using them in the conditions of ecological farming in the Czech Republic.
|
guest ::
RSS feed.