|
|
Mass Media and Internet Effect on Healthy Life Style Forming
VENKRBCOVÁ, Klára
Abstract Media and their content have been subject to research since the time of their origin. A lot of scientists deal with their influence on formation of a human and the society. The term media is being discussed very frequently nowadays. Sociologists, psychologists, politicians as well as journalists often write and speak about media in various contexts. Mass media play a unique and irreplaceable role in providing social coherence in the modern society; they support power allocation and social communication. Evaluation of mass media roles differ according to what these roles bring to individuals and to the society, because what we can evaluate from one view as desirable may be seen undesirable from another view. Mass media serve to maintenance and stability of democratic society and they support the existing power allocation. Most of everyday communication is interpersonal or in a group, which means that it is tightly fixed in the situational and cultural context. Our existence in the society is not only determined geographically, but mainly in the sense of cultural behaviour patterns and conventions and certain social relations. The aim of my thesis was: ``To analyze the influence of media and the Internet on formation of healthy lifestyle among secondary and tertiary students and to analyze all differences between secondary and tertiary students.{\crqq} The aim of the thesis has been met. Hypothesis 1: Media have stronger influence on secondary students than on tertiary students has not been confirmed. Hypothesis 2: Media have stronger influence on weight reduction in women at secondary schools than those at tertiary schools has been confirmed. Hypothesis 3: Secondary students read lifestyle magazines more than tertiary students has not been confirmed.
|
|
|
Effect of Advertising on People´s Lives
SUCHNOVÁ, Silvie
This thesis, named Effect of Advertising on People{\crq}s Lives, is a small probe into the big world of media. Primarily, it deals with advertising and people{\crq}s ways of living. Both the theme of advertising and the theme of life way are vast subjects. For this reason, I had delimitated some individual sections and I focused on them. In the field of advertising I pursued effects of TV advertisements. In the field of life way I pursued eating, free time passing, and some pathological phenomena occurring in our society. I took to all these sections in the theoretical part of my thesis. The theoretical part of my thesis deals with definition of the advertisement, legislation on advertising, commercial marketing communication, electronic media and the effect of advertising, of course. The theoretical part of my thesis also gets to the topics of gender in advertisements and lifestyle {--} nutrition and pathological behavior in particular. I set my target and the hypotheses in the practical part of my thesis and I introduce my working methodology in this part, as well. I implemented the method of questionnaire investigation, which was focused on the effect of advertisements on respondents. Then I evaluated the detected results in the terms of gender, age, educational attainment and the net monthly income per a household. I compared the results of my investigations with the findings of experts and I put my mind to confronting two samples of Pilsner Urquell beer advertisements. The original spot, sponsored by the above company, targeted the mid-aged and elderly parts of population. The second spot, the students{\crq} one, targeted young people; it used some less conventional methods, e.g. emotional appellations. I, in cooperation with the students{\crq} spot authors, took a good care of analyzing these two spots. I focused on the meaning of the word love and on some life attitude differences between the younger generation and the older generation. My thesis could be used by some experts who are engaged in researching the effect of advertising on people{\crq}s lives.
|
|
|
The Child with obezity - The education of parents
MRZENOVÁ, Jindra
A child with obesity - education of parents In recent years children obesity is taking the character of worldwide epidemics. This tendency is among others caused by the change of eating habits and composition of diet rich in fats and sugars. The occurrence of obesity is further caused by gene base of a child and lifestyle in which the physical activity of children is decreasing and children spend their free time especially in front of televisions and computers. Obesity itself worsens health state and the life quality of a child, who consequently suffers from health and psychical problems. These children are often exposed to laughter and bully by their contemporaries. This condition leads to their effacing themselves to seclusion, feelings of anxiety; the children become solitaires and compensate everything by higher intake of food. Obesity in children is a very hardly curable diagnosis. In quite a lot of them combating obesity is not successful and obesity outlasts in adulthood. Health complications as disorders of joints, diabetes mellitus, high blood pressure or various heart problems are also linked to this disorder. A nurse plays an important role in care of children with obesity. Together with a doctor she works on detecting children with obesity and his or her preventive actions can lead to decreasing of risks and complications connected with children obesity. A nurse educates children and parents about the problem of obesity, possible consequences and complications connected with this diagnosis, and provides advice and emotional support at changes of lifestyle of obese children and their families. The thesis was processed using quantitative research by the method of questioning and the technique of a questionnaire. Researched group was composed of children with obesity or overweight children and their parents. Questionnaires were distributed in outpatient clinics of general practitioners for children and teenagers and also children hospitalized in teaching hospital in Pilsen. We chose two aims of the thesis. First we wanted to find out the parents´ informedness of the problem of obesity and second to find out lifestyle in the family with an obese child. We can conclude that parents are informed of the problem and complications of obesity; however they do not follow healthy lifestyle. Further we chose three hypotheses. Parents are informed of the problem of obesity. This hypothesis was proved. Parents are not informed of complications in connection with obesity in their children. This hypothesis was disproved. Children with obesity do not follow healthy lifestyle principles. This hypothesis was also proved. The results of this thesis research can serve as a study material and are offered to parents who participated in the research.
|
|
|
Some Aspect of Life Guality in Connection with Leisure Time and Life Style
JAROŠOVÁ, Erika
This diploma dissertation is dealing with problems of life quality, whose indivisible part is a subjective well-being, in contex of leasure time as an important area, providing increase of life quality for individuals, and thereby for the whole society. An important factor, which influence the quality of life and using of spare time is the life style. Values, that the subject receives, influence his life style and his view of leasure time area, as the way of its exploitation. There are also mentioned some research conclusions, which had been specialized for value orientation area, life satiafaction and spare time.
|
|
|
Free Time as a Space for Self-fulfillment for the Emphasis of Some Factors Human Being in the Context Age Group of Adolescents
RODOVÁ, Marcela
The thesis talks about free time as a space for self-fulfillment in the context with the value change and the change of life style and concretely it analyses free time of the age group of adolescents, it describes their psychological development. The background part describes the historical development of free time, value change, value orientation and life style; it further deals with the question of self-fulfillment, life quality and the needs of an individual. The thesis captures the increasing importance of free time in the present society. The goal was to capture the importance of purposeful use of free time for today{\crq}s individual and its influence on the life quality. It is the purposeful use of free time, which works as a prevention of its possible pathology.
|
|
|
Valuation of Secondary School Young People
KŘÍŽOVÁ, Lucie
The project is about value orientation of high school students in Czech Republic. The theoretic part describes values in a general notion, their functions and agents, that influence them. In this part is also ephebic evolutionary period, free time, life style and value orientation of youth described. The practical part of project is a research, in that I tried to analyse the value orientation of accomodated students that means a sample of high school students. The research followed the preference of instrumental and target values and it tried to verify given hypothesis in advance.
|
|
|
The Lifestyle of the Individuals with Homosexual Orientation
EMROVÁ, Monika
The topics of this bachelor work concerns the life style of individuals with homosexual orientation. The aim of this work is to analyse the life style of individuals with homosexual orientation and establishment of opinions of the heterosexual society regarding the homosexual minority. The research group consisted of two groups of respondents. The first group included individuals with homosexual orientation, while members of the other group wer e members of the heterosexual society. The first part of the work is aimed at theoretical analysis of the life style of individuals with homosexual orientation. The second part is aimed at processing of questionnaires for individuals with homosexual orientation and individuals from heterosexual society.
|
|
| |
|
|
Importance of Movement for Seniors
SEIFERTOVÁ, Michaela
The diploma work is focused on importance of movement activities for seniors. The movement represents the basic manifestation of life, influences the physical health, helps psychologically and reduces psychical problems. Ageing is a process which runs individually and during which the human organism goes through certain changes. Everyone, who works with seniors, should be familiar with basic information about the ageing process. Physical activities are fundamental for this age group, they maintain the physical ability and the psychical immunity. They help handling everyday situations. In order that the exercises had the desired result, it is necessary to follow certain conventions and respect individual differences. The task of the people working with senior is to motivate them enough. Nowadays, we can find a large offer of appropriate physical activities which aim at a self-sufficient and happy senior life.
|
|
|
Obesity and overweight Prevalence of the pubescence and her perhaps reduction by the help of interventional kinetic programme
HROMAS, František
This work is sight on prevalence over weight and obesity near pupil seventh and eighth classes primary school and her possible reduction by the help of interventional kinetic programme. Cope take part in pupils ZS O. Nedbala and ZS E. Destinove. K evaluation share obese individuals and individuals over weight was utilize Body Mass Index (BMI) and measurement of the size ten skinfold. To the metering was using callipers type SOMET.This anthropometric cope realize in month November of the year 2006. Experimental cope take part in globally 104 pupil of both sex in age from 12 to the 15 flight. Intervention kinetic programme skirt 17 pupil. Programme with carried out from December 2006 to the March 2007. Runtime was further using questionnaire with whose by the help of was following mental changes.
|
guest ::
