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National Repository of Grey Literature

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Modelování zákaznické spokojenosti a loajality Venzl, Martin ; Uhrová, Inka (advisor) ; Nováček, Jan (referee) ; Koudelka, Jan (referee) Tato práce má za cíl identifikovat klíčové determinanty zákaznické spokojenosti a loajality na trhu mobilních telekomunikací a navrhnout integrovaný systém pro měření, modelování a počítačové simulování procesu tvorby zákaznické spokojenosti. Koncepčním rámcem této práce a zvoleného přístupu je systémová dynamika a systémové myšlení, které umožňuje plně využít znalostí procesu tvorby spokojenosti a loajality a skrz dynamiku vazeb a zpětnovazebních smyček přiblížit model reálnému prostředí trhu. Jednotlivé vazby dynamického modelu jsou statisticky testované a potvrzené na skutečných datech mobilního operátora T-Mobile. Detailed record

Modern Methods for Exchange Rete Prediction Buryan, Petr ; Taušer, Josef (advisor) Tato práce se snaží nabídnout odpověď na otázku, zda má smysl při rozhodování o budoucím pohybu měnových kurzů brát ohled na výsledky vystupující z modelů získaných analýzou měnových kurzů a relevantních časových řad provedeného pomocí metod strojového učení. Účelem této práce je tak prozkoumat možnosti analýzy kurzů (ve formě časových řad) s důrazem na použití nových metod spočívajících svým těžištěm v oblasti umělé inteligence a strojového učení (neuronové sítě, algoritmus GMDH sítí). Detailed record

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