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Transformations of view on the teaching of social sciences from 1989 (in selected specialized journals)
ŠUBOVÁ, Veronika
The thesis titled Transformations of view on the teaching of social sciences from 1989 (in selected specialized journals) discusses the history and development of social science disciplines. The thesis is divided into two parts theoretical and practical. The theoretical part describes brief development of the Czech education from the perspective of teaching social sciences from 1774 to 2014. This section is divided into two parts the first shows the development of education from 1774 to 1989; the second section is dedicated to the development of teaching civic education after 1989. Diploma thesis reflects significant milestones in the historical development and transformation of civic education. The practical part is focused on the analysis of the view of the teaching of social sciences since 1989 and the capture of various effords, trends and changes reflected in specialized journals. In this thesis was used the method of analysis and comparison of theoretical expertise and popular educational texts. The most recent and most frequent topics of social sciences, which were discussed in specialized journals, were ethical education, media education, sex education and multicultural education. The thesis shows both opinions of experts and educators and the views of students and their parents.
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Time management skills of VŠE students
Svitek, Andrej ; Surynek, Alois (advisor) ; Jarošová, Eva (referee)
This thesis deals with time management skills and organization of time of VŠE students. Its aim is to cover 4 subsequent questions: How, in reality, do students use their time? How do students feel that they are using their time? Which time management methods do they utilize? What is their opinion regarding time management? The theoretical part firstly describes the development trends of the current era. Then, time management and its tasks are put into the context of this era. Subsequently, a detailed history of time management and the role of goal setting are explained. In the empirical part, activity logs of 7 respondents are analyzed.
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Countryside renewal - example of a small municipality
Vedralová, Květoslava ; Majerová, Věra (advisor) ; Petra, Petra (referee)
The first preliminary, theoretical part of this dissertation Countryside renewal - example of a small municipality defines the terms of country, country house, town, revitalisation and development. This part is folowed by the introduction of concept which presents the evolution and development of relationships betwen town and coutry. There are qualified regional inequalities and disproportions and their impact on the country development. The thesis outlines the history of regional policy in the Czech Republic, counry problems in the Czech Republic and succession of EU policy to the country development at us. There are included basic developing documents in the thesis.
The theoretical part is followed by the practical part, which is focused on the analysis of the concrete village. The village is shortly introduced and is also described its hhistory and current development. I did a quantitative and also qualitative research in the village. Results of this research and questioning research, including the questioning analyses, are described in the last part of this thesis. The possible and and developing potential is proposed for the given village, with respect to the opinions of local citizens and deputies.
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Fathers on parental leave in the Czech Republic
Franková, Tereza ; Slaboch, Martin (advisor) ; Tereza, Tereza (referee)
Presented thesis is about fathers on parental leave in the Czech republic. Althought the men can take a parental leave since 2001, they are still the phenomenon in the society. The women are the dominant in parental leave, so there prevails the tradition division
of roles. The aim of my thesis is to answer the question: How does the modern exchange of parenting roles influate the family functioning? In the theoretical part there
is introduced the parental and maternity leave from the point of view in the past, legislation and the possibility taking the maternity and parental leave. The thesis is focused
on parental, maternity and paternity leave from the point of view of eight european countries and states certain recommendation for Czech republic. Also describes the family functioning, parental role, gender role and stereotypes. The next part of thesis is focused
on history of paternity, relationship between the father and child, and paternity parenting styles. The practical part contains ten interviews which research the experience
and opinions of men on the parental leave. There are as well opinions from
the wives/partners, who exchanged the roles with their male partners. Using the questionnaire survey, which was filled in by 238 respondents, there was researched what attitude does the Czech society have to the topic and generally to the position of men
on parental leave.
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The influence of brand on consumer buying behavior
Aliapulios, Telis ; Vokáčová, Lucie (advisor) ; Ludmila, Ludmila (referee)
The diploma thesis concerns with influence of Apple brand on consumer buying behavior. The aim of thesis is to qualify the influence of brand on consumer buying behavior on smartphone market. From this conditions will arise the recommendations to Apple company, how is possible to bolster its position on mobile phone market. The theoretical part of thesis place emphasis on description of marketing mix, brand theory and consumer buying behavior. Practical part is based on studied secondary data. There is detailed description of Apple company its brand building strategy, situation on smartphone market with marketing instruments, that are used on this specific market. Quantitative questionnaire survey performed in electronical form creates a core of the practical part of the thesis and is preceded by qualitative pre-survey on seven iPhone users. Precisely 154 respondents participated on questionnaire survey that observed thoughts and judgements of questioned people about Apple brand. There are included opinions of owners, that own various smartphone brands and also respondents from the group of Apple iPhone users. The responses of both groups are in the chapter of appraisal results and conditions compared along with studied secondary data. These outcomes of questionnaire survey and secondary data are used as a framework to completion several recommendations for Apple brand and the whole company on this market. Almost three quarters of owners, that use all chosen smartphone brands, perceive the prices of Apple smartphones as overly high. Just as the first group evaluates the situation a bit more than half of the iPhone users, although inside this group is a lower sensitivity on Apple products price perception. One of the important recommendation for Apple company is to be more efficient in communication about the adjustment of its smartphone prices and pricing policy towards to consumers across the countries. It is necessary to obtain more consumers from a group of new Apple brand users and students. These expects the offer of cheaper smartphone in high quality medium category. In case of their satisfaction is there scope for Apple to offer them its premium smartphones in the top category.
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Czech Public on Unemployment - June 2014
Čadová, Naděžda
In June survey CVVM investigated opinions of Czech citizens related to the level and the future trend of unemployment in Czech Republic as well as to the situation on labour-market in the place of their living. 67 % of respondents declared that the unemployment is too high, which is less than in the last year (71 %), but much more in comparison to the situation before economical crisis (2008: 36%).
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Monetary policy and exchange rate commitment of the Czech National Bank
Králová, Lucie ; Burian, Stanislav (advisor) ; Milan Robin, Milan Robin (referee)
The main goal of this thesis is to value the effect of the exchange rate policy of the Czech National Bank on the internal economy. In this case, exchange rate policy means the introduction of foreign exchange intervention, which was joined by the Czech National Bank in November 2013. In the theoretical part is the most attention paid to the foreign exchange market, foreign-exchange interventions, which are among the indirect monetary policy instruments. There are also described the functions and roles of the central bank. In the practical part of the thesis is an analysis of macroeconomic developments in the Czech Republic and other selected European countries. There is the comparation which allows to evaulate the realized exchange rate policy of the Czech National Bank. This part of the thesis are also discussed possibilities deadline for the completion of the exchange rate commitment and its form. The last chapter includes opinions of respected economists and organizations on exchange interventions.
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