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National Repository of Grey Literature 12 records found  previous11 - 12  jump to record: Search took 0.00 seconds. 
Logistics in the Internet shop
 FEKETE, Daniel
Subject of this thesis is analysis of logistic and distribution chain of Amway Corporation. Almost all around the world the company products are distributed through multilevel marketing, direct sales channel and e-shops. Detail analysis of production and product range is just highlighting exclusive position on the market. In addition different types and advantages of cooperation with Amway are analyzed in a detail, such as marketing plan, bonus calculation for distributors, etc. Competitiveness of products is underlined by price and product features comparative analysis. Main conclusions from practical part of thesis are for distributors is possibility to build up their own business and for advantages of using distributors.
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Network marketing as an opportunity
 Hakun, Peter ; Turnerová, Lenka (advisor) ; Khelerová, Vladimíra (referee)
The objective of this thesis is to clarify network marketing and how it works and to describe its advantages, disadvantages and opportunity which it offers to producer, distributor and consumer. The first chapter gives a definition of network marketing, explains how it works and refers to its history. In the second chapter the network marketing is compared to common distribution chain from producer's as well as consumer's point of view. Opportunities which network marketing offers to a distributor are described in the third chapter, which also points out the difference between network marketing and pyramid schemes. The last chapter representing practical part gives closer look at use of network marketing in Amway Company.
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National Repository of Grey Literature : 12 records found   previous11 - 12  jump to record:
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