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National Repository of Grey Literature

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	Current trends of managing communications, costumer marketing and their application in Mary Kay Höfferová, Gabriela ; Žebrák, Miroslav (advisor) ; Csikányová, Mária (referee) Bachelor thesis focuses on the current trends of managing personal communication with customers and their subsequent application in Mary Kay. Discusses selected forms of marketing communications - direct marketing, personal selling and viral marketing. These tools are analyzed and then used for the analysis used in marketing communications company. The work brings its own proposal for a new strategy, and it is the use of forces the social media - Facebook, YouTube and blogging. Detailed record
	Design and implementation of data logger based on Atmel AVR for photovoltaic panels TOMÁŠEK, Bohumír Thesis "Design and implementation of data logger based on Atmel AVR for photovoltaic panels," deals with using Atmel AVR for data acquisition (voltage, current, temperature) and presentation of data on the PC. Detailed record
	The business plan selected hotel in the region Jindřichohradecko ŠKRLETOVÁ, Iveta Bachelor´s thesis is focused on analyzing tourism services in the region Jindřichohradecko and design optimal business plan for a hotel according to the current trends. The theoretical part informs readers about how to build a business plan. Analytical part shows characteristics of tourism in the region and current trends in hotel business. In the synthetic part was carried out a business plan to build a hotel that meets the criteria of horse station. Part of the project is financing plan, which shows the evaluation of economic efficiency. Detailed record

National Repository of Grey Literature : 13 records found   11 - 13  jump to record:

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