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National Repository of Grey Literature

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Webová microsite: teorie a tvorba frontendu microsite pro společnost T-Mobile Vu, Tu Hoanh ; Čermák, Radim (advisor) ; Sova, Martin (referee) Bachelor thesis is aimed to summarize basic principle of microsite that we understand as one of important communication tool nowadays. The first part of this work covers the theory of microsite including definitions of economics view on microsite, using microsite analysis of main benefits and cluster of main microsite trends using in present. Further, the work briefly describes used technology during microsite realization. Practical part of the work describes microsite creation. Theoretical knowledge enabled to create microsite web for T-Mobile Company. Purpose of the project is find out statistics of clicks on the website, displayed microsite by users, but especially introduce new product of company related to the mobile internet. Detailed record

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