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Business Plan for Swimming Pool Business
Valová, Aneta ; Brumovský, Radek (referee) ; Fojtů, Kateřina (advisor)
This dissertation focus on the business plan of the selected company. The total amount of work is a reflection of a real project. The aim is to create a theoretical background for the project, to analyze the problem, the market - especially the competition. Furthermore, focusing on marketing, promotion and risk elimination. In the analytical part outlines the financial plan and timetable, which is among an integral part of the business plan.
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Business Plan for Swimming Pool Business
Valová, Aneta ; Brumovský, Radek (referee) ; Fojtů, Kateřina (advisor)
This dissertation focus on the business plan of the selected company. The total amount of work is a reflection of a real project. The aim is to create a theoretical background for the project, to analyze the problem, the market - especially the competition. Furthermore, focusing on marketing, promotion and risk elimination. In the analytical part outlines the financial plan and timetable, which is among an integral part of the business plan.
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Marketing communication of tourism in tourist region Táborsko
VALOVÁ, Aneta
The object of this thesis was to analyse marketing communikation in region Táborsko. At first main tourist attrations and services are intordused and than currently used instruments of marketing communikation are characterised. Changes in communication mix are desinged on the basis of acquired knowledge and questionnaire survey.
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