National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Obchodní strategie rozvoje ubytovacího zařízení
Staněk, Adam
The aim of this bachelor thesis is to develop a business strategy for a hotel located in Southern Moravia. Bachelor thesis is divided into three parts. The basic termi-nology of strategic management is explained in the first part, Literary Review. The second part deals with the analysis of internal and external environment and anal-ysis of the key stakeholders as well, which reveal strengths and weaknesses and opportunities and threats. Based on results from analyses, SWOT is compiled and then, strategies are proposed. The results are served as a basis for the develop-ment of the business owner. The last part discusses the designed solutions.

See also: similar author names
6 STANĚK, Aleš
6 Staněk, Aleš
4 Staněk, Antonín
Interested in being notified about new results for this query?
Subscribe to the RSS feed.