National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Proposal of Communication Mix of Real Estate Agency
Siwek, David ; Chubírková, Viktorie (referee) ; Mráček, Pavel (advisor)
This bachelor’s thesis focuses on communication mix of real estate company. In theoretical part there are described concepts of marketing and marketing mix. In ana-lytical part there is analysis of current communication mix and communication mix of competitors. In the last part there are proposals for improvement of marketing communication.
Proposal of Communication Mix of Real Estate Agency
Siwek, David ; Chubírková, Viktorie (referee) ; Mráček, Pavel (advisor)
This bachelor’s thesis focuses on communication mix of real estate company. In theoretical part there are described concepts of marketing and marketing mix. In ana-lytical part there is analysis of current communication mix and communication mix of competitors. In the last part there are proposals for improvement of marketing communication.

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