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Prevention of gun abuse
RYBOVÁ, Eva
Firearms misuse is a serious social problem. This poses an urgent need to handle the situation because of its social dangerousness and also for educative purposes. Firearms have become the predominant weapons used by mankind. In 20th century the development of firearms hit its most rapid pace. Firearms became effective, popular but also dreaded accessories of people. They have often changed human fate or even social structures. When used they have had a positive or negative impact according to the purpose, the period and the place. Nowadays firearms are being used for other purposes such as hunting, collecting and sport. There are special laws and regulations to be followed while using firearms in our country. Despite this fact we can see law violations and the criminal use of firearms which leads to injuries and deaths. My thesis brings the analysis of the current firearms regulations in our country. I compare statistical data from the period of 2005, 2006 and 2007 relating to persons possessing the licence to carry arms, firearm permits and legally owned fireams and the criminal offences committed by using firearms. A prevention program with the objective to reduce criminal firearm activites is suggested. It is aimed at preschool children, school children, teenagers, but also at persons owning firearm permits and licences to carry firearms themselves. The last part of the program is focused on detection of illegally owned firearms. It is the Police of the Czech Republic who organize the preventive activities with the cooperation of other state organizations. The Police of the Czech Republic are not only a repressive authority. Their service contributes to feelings of safety and happy living of citizens in our country.
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Use of on-line in commercial communications
Rybová, Eva
;
Mikeš, Jiří
(advisor) ;
Fejk, Michal
(referee)
This diploma thesis is dedicated to online and its use for communication planning. Its aim is to outline actual market, possibilities and to show how a non-standard client (in this case fashion brand Mango) could use on-line to meet its demand and targets. In theoretical part I analyse and describe all important characteristics for communication strategy creation on the local market. Based on understanding of client, its needs, targets, target group and competitors I suggest a possible on-line communication plan. The thesis is designated to all who are interested in advertising and on-line communication planning.
Detailed record
See also: similar author names
1
RYBOVÁ, Eliška
2
RYBOVÁ, Eva
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