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Význam turistického informačního centra v rozvoji cestovního ruchu v Ostravě
Janečková, Jana ; Vaško, Martin (advisor) ; Ochodková, Lucie (referee)
This bachelor thesis deals with the importance of tourist information centres in the tourism development. The first part analyse characteristics of tourist information centres and their position in the Czech tourism market. The next one contains the information about their structure. The third chapter attends to the analysis of a real tourist information service provider, namely of Ostravský informační servis, ltd. It concerns i.a. with its activities, offered services and economy. The whole thesis is concluded by author's evaluation and her improvement suggestions.

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