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Harmonické obrazce pri na menovom trhu
Nemček, Sebastian ; Žilák, Pavel (advisor) ; Fičura, Milan (referee)
This diploma thesis is committed to examination of validity of Harmonic Patterns in Forex trading. Scott Carney described existing and introduced new Harmonic Patterns in 1999 in his book Harmonic Trader. These patterns use the Fibonacci principle to analyze price action and to provide both bullish and bearish trading signals. The goal of this thesis is to find out whether harmonic trading strategy on selected pairs is profitable in FX market, which patterns are the most profitable and what is the success rate for the signals they provide.
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Current and future trends in cloud CRM
Nemček, Sebastian ; Donát, Jiří (advisor) ; Žamberský, Martin (referee)
The diploma thesis is committed to mapping CRM applications available in cloud and trends within. The goal is to describe what CRM is, how it evolved into Cloud CRM, analyze main differences between the two approaches and analyze trends that can be observed in CRM market and CRM applications. This is coupled with description of the most common CRM solutions and products available both on-premises as well as on-demand. In the first part, the thesis introduces theory behind Customer Relationship Management and its different understanding by various authors. It also describes the most common functionality of CRM. The second part explores the world of CRM application, characterizing infrastructure behind, deployment models, access options, licensing models and technology. In the next part the three on-premise solutions -- Oracle Siebel, Microsoft Dynamics CRM and SAP 360 Customer are described in terms of their look and feel, functionality, social and mobile CRM capabilities and pricing. The next part finally deals with CRM in the form of Cloud, introduces the term cloud computing, clarifies when cloud is the right choice and generally compares costs of running CRM on-demand and on-premise. This is followed by trends description on CRM market and functionality. The last chapter describes two cloud CRM solutions for each of the enterprise, medium and small company target segments.
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Effectiveness analysis of actions taken by the American government and the FED during the financial crisis
Nemček, Sebastian ; Havlíček, David (advisor)
The financial crisis of 2007 -- 2009, which is considered to be the worst crisis since The Great Depression, has called for many bailout and stimulus programs in various countries to preserve stability of the financial and economic system. The American federal governments in cooperation with The Federal Reserve have carried out a vast amount of rescue programs and actions. The aim of this bachelor thesis is analyse selected steps that have been taken and examine their practical impacts and effectiveness. This will be done with a help of corresponding statistics and data and their evolution in time. With respect to a large amount and complexity of programs it is necessary to introduce focus, costs and benefits of these programs and with a contribution of own analyses and calculations explore the impact on real world data. Stabilization programs i.e. TARP have proven to be more effective in general than stimulative ones as ARRA or QE2. ESA and CARS were half-effective while HOPE being a complete failure.
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A survey of ECM deployment in organizations operating in Slovakia
Nemček, Sebastian ; Kunstová, Renáta (advisor) ; Benáčanová, Helena (referee)
My bachelor thesis is dedicated to the topic of ECM deployment in organizations operating in the Slovak Republic. The goal is to characterize a market environment in Slovakia with respect to availability of different ECM products and legislation, to carry out a survey between public and private sector organizations and subsequently analyze and to compare obtained information with the state of the ECM industry in the world represented by the AIIM reports. In the introductory part of the thesis I am presenting the basic theoretical surroundings, the component approach, characteristics of an ECM suite and benefits of ECM deployment for an organization. In the next part I am describing the availability of ECM products and some legislative directives of the Slovak market environment linked to ECM. This is followed by a part which presents information about survey, how it was realised and its demographics. Obtained data is then described and presented graphically. Similar approach is used to compare the data with organizations in the world.
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