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National Repository of Grey Literature

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Establishment of ČMSS Kovandová, Blanka ; Dvořáček, Jiří (advisor) ; Šimonová, Klára (referee) The tesis is analyzing the establishing situation of the Českomoravská stavební spořitelna in the year 1993. In the theoretical part are pointed out the basic methods necessary to observe during the establishment of a corporation. The metods are e.g. PEST analysis, SWOT analysis or the style of strategic enter on the market. In the practical part are analyzed the real conditions during the establisment of the ČMSS. In the conclusion is summarized the comparison of the theoretical and practical part and is pointed out that not every establishment follows above recommended metods. Detailed record

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3	Kovandová, Barbora

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