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National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Design of urban tourism product for the company DEiiTALY
 Klicperová, Tereza ; Valentová, Jana (advisor) ; Kvítková, Zuzana (referee)
The aim of the thesis is to evaluate the possibility of putting DEiiTALY company under the name DEI Tours Prague on tourism market in Prague and design suitable products for it. The thesis is divided into five chapters. The first chapter defines theoretical terms, the second describes the company DEiiTALY and its business. The third chapter focuses on the tourism market in Prague and analyzes the potential competition. The fourth chapter deals with the possibilities of launching company product at the tourism market in Prague. The final, fifth chapter, consists of three products, that could be offered by company DEI TOURs Prague.
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Multifunctional use of cultural monument for tourism purposes - Chateau Zbiroh
 Klicperová, Tereza ; Valentová, Jana (advisor) ; Myslivcová, Jolana (referee)
Czech republic has plenty of castles and chateaus but Chateau Zbiroh, which is this thesis about, differs from the others. It is privately owned and used multifunctionaly. First chapter of this thesis deals with the theoretical definition of the terms, the second one briefly describes the history of the object and the third chapter is devoted to the services, which are offered there. The last chapter judges the activity of the Chateau and suggests proposals, that could lead to the improvement of the services and to extension of the offer.
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